Our Brand Story


Hello, my name is Fola Taj, Founder of HOUTPUTE STUDIO.

I have always believed in the power of positive affirmations and the immense impact they could have on one's life. Being an avid supporter of healthcare workers and their tireless dedication, I yearn to create something that would honor these incredible heroes while spreading positivity to the world. Thus, the journey of HOUTPUTE Apparel began.

"Houtpute" is not just an ordinary t-shirt brand. It is a movement, a beacon of hope, and a testament to the unwavering strength of the human spirit. I envision a world where positive affirmations and gratitude will  reign supreme, and healthcare workers will receive the recognition they deserve.

The brand's mission is clear: to create high-quality, comfortable t-shirts adorned with uplifting affirmations and designs that celebrates the invaluable contributions of healthcare workers. Each t-shirt is carefully crafted with love and attention to detail, ensuring the utmost comfort for the wearer.

But the brand's purpose is beyond fashion. It aims to inspire and empower individuals to embrace optimism, resilience, and self-belief. Each t-shirt features  bold and inspiring messages such as "You are Stronger Than the storm," "Kindness Heals," and "Heroes Wear Scrubs." These affirmations are not only meant to uplift the wearers but also to remind them of the incredible impact healthcare workers make in their lives and communities.

it is my hope that HOUTPUTE will partner  with hospitals, clinics, and healthcare organizations, forging meaningful collaborations to amplify my message and make a tangible difference. 

if you are here, you are invited to join the  movement that reminds people to embrace their inner strength, celebrate the resilience of healthcare heroes, and believe in the power of positivity. Together, we will show the world that with love, support, and a little affirmation, we can heal and conquer any challenge that comes our way.